Should you increase your social content marketing this month, or should you spend your resources on running a Twitter campaign? To make the right decisions, you need the support of accurate data. uberVU delivers highly reliable metrics and analytics, in real time.
based on accurate data
Sentiment-related metrics have become a standard tool for the marketer and brand manager. uberVU uses a combination of third party and proprietary, patent-pending machine learning technology to deliver enterprise class sentiment scoring. Each mention is automatically tagged for sentiment in real time. And "Machine learning" means the sentiment engine is always improving its accuracy.
into people's sentiment
Pinpoint mentions and metrics
uberVU delivers a real social geolocation revolution. Getting metrics (like the number of mentions or sentiment) per country is the easy part. Going deeper has always been a problem. Not anymore. You can go as low as a city level now - a real breakthrough.
down to city level
Once you click on the USA, for example, the new uberVU heat-map will show you all the American states, all of them pre-populated with all the metrics uberVU provides. But why stop at states? Click on the US map, zoom in to California, hover over Los Angeles and boom! Volume, sentiment, demographics, it's all there! That's a huge next step in getting incredibly granular social media metrics.
Going through thousands of mentions manually to make sense of what's going on is now a thing of the past. The uberVU Conversation Map creates interactive topic maps for your brand, competitors and market. It's easier than ever to spot issues, complaints, topics of interest or editorial opportunities.
of mentions at a glance
Figuring out how many people saw a mention of your company without taking part in the conversation has always been a very difficult nut to crack. uberVU Impressions takes you a few major steps closer to your true reach. Impressions uses advanced statistical algorithms that take into account many variables (times people post, how many RTs/comments they get, duplicate followers, etc.) to estimate how many social impressions you're getting.
Remember how you used to run multiple reports to see how many people mentioned you on Twitter? In California? Who are influencers? Forget about all that. With uberVU, you just need to click on a metric, and all other metrics are filtered by it. Click on Twitter volume, and you'll see all other metrics just for Twitter. Click on California on the map, and everything updates again, in real time, giving you the insights you're looking for a.s.a.p.
tell a different story
Yes, we have Reporting,
Having to run the same report over and over again every week or month makes no sense to us. Why not create your report really easily, by dragging and dropping graphs and charts on a page and be done with it forever? And why not have the report always show fresh, up-to-the-minute data when you want to export it? Better yet, why not have it automatically updated and emailed to you or your team, weekly or monthly? We agree, these are all incredibly useful features, and they're all already part of our Reporting Console.
but you can forget about it.
CSV, API and other data
uberVU monitors over 25 major social services in close to realtime. Every day, we track and index over 70 million social mentions. All this data is available to you through an incredibly simple yet versatile API which can provide for both vast and small, specific data needs. Just need to export mentions or analytics from your dashboard? No problem! The CSV export and Reporting Console are your new best friends.
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