One day with Swede

We got to dissect our product more than ever before. Interesting questions structured around important themes led to a conference table full of ideas and connections.

We started our journey back in time. First thing was to decide where we wanted to be in one year. What kinds of experiences would uberVU provide. If uberVU was a person, what would it be like?

Moving on we got to the people that wanted to have those experiences, our users. Who are all our possible users, what are their needs and how could they use a product similar to uberVU?

It was then time to face the facts and describe how things are done right now in our market. What experiences do the users have, what technical capabilities are they using and what’s the personality of the products or processes they are using.

The most interesting part was when we had to come up with how things were done before the Internet. How did people fulfill the needs that uberVU will fulfill in a year?

All this process led to an interesting product/user life cycle. It was now clear what stages our product would have to go through to reach its maturity, what the important features were at each stage and what road a user might take from the first encounter to using uberVU every day.

All in all, a very inspiring session and highly recommended for any startup that’s trying go focus and better define what’s important.

Here are the Swede team thoughts on our workshop.