Now that's what you call opening up to Social Media http://ow.ly/zzsn

8 months, 3 weeks ago byatlassoft onTwitter

You Don’t Say… http://bit.ly/27mljz

8 months, 4 weeks ago byTargetStars onTwitter

Great post from @dannybrown about how social media early adopters can B more helpful 2 newbies http://bit.ly/46MfVJ

8 months, 4 weeks ago bycklenotic onTwitter

Ha, that's a lot of fish quotes there! :)
Good point. Yes, we only learn from our mistakes (and boy have I made a few along the way, and no doubt will make many more!), some "what not to do" recommendations will be appearing soon. ... See all content Hide content

9 months ago byDanny Brown onDisqus

@chrisbrogan Did you see @dannybrown's post from yesterday - "You Don't Say" - http://bit.ly/1SNDdH ... re: teachers/experts vs. doing

9 months ago bySue_Anne onTwitter

Thanks so much for this post. I'm one of the newbies you're discussing and feel like a "fish out of water" while swimming in an "ocean of information" and trying to connect the dots while "staying afloat." Our literary agency is now on Twitter and we're growing our network. I've got 49 followers and am following 84, so have barely got my own feet wet. We're developing our social networking strategy and will launch our blog soon, so I think we're headed in the right direction.
Something that concern me: As the point person (publicist who happens to enjoy research & development) in this endeavor of guiding our company into the 21st century regarding social media, I don't want to make any mistakes. I realize mistakes are inevitable and do choose to learn from them, but I don't want to hurt my company by making a huge faux pas along the way.
I see alot of information regarding "What to do." How about information about "What Not to Do" or "Pitfalls to Avoid Along the Way"?
Thanks. ... See all content Hide content

9 months ago bykjraz onDisqus

Social media is changing business and in order to stay relevant, it's important that all businesses get in on the game. Whether you're an early adopter or a toe dipper, get your information out there. Stop parroting what needs to happen and actually do something. Like it or not, times are changing and social media is leading the way.
Tessa Carroll
VBP OutSourcing
www.blogs.vbpoutsourcing.com ... See all content Hide content

9 months ago bytessacarroll onDisqus

RE: @DannyBrown I have another comment. Your post has inspired me to say a lot Danny. Here's one of the tricky things … http://disq.us/2nw0p

9 months ago bySue_Anne onTwitter

I have another comment. Your post has inspired me to say a lot Danny. Here's one of the tricky things to address. One of the reasons why social media "experts" have time to blog / speak at conferences / write books is because that's what they do. It's difficult for me to find the time to attend a conference with all the work on my desk. Finding time to put together a presentation, thoughts and then actually go present would take away from the work that I do and that just doesn't add up for me right now.
This applies to blogging as well. Finding the time and mental energy / focus to blog about the work I do while still doing all the work is hard. And, I'm single with very few demands on my time outside of work. People with families and other obligations are just stretched too thin. ... See all content Hide content

9 months ago bySue_Anne onDisqus

RE: @johnhaydon I can't remember the blog that talked about it or the link, but there was a story awhile back about an… http://disq.us/2nujd

9 months ago bySue_Anne onTwitter

I can't remember the blog that talked about it or the link, but there was a story awhile back about an actual blogging collective where they were strategically working together to raise the profile of each other's blogs. They were geographically diverse, and they actually took it to the next level of having physical conferences with the entire group. We talked about it on a hashtag chat one night about whether or not it was ethical. ... See all content Hide content

9 months ago bySue_Anne onDisqus

RE: @ScottMonty When I went to the Google Grantee conference a few months ago, I was being picked on because in regard… http://disq.us/2nu5w

9 months ago bySue Anne Reed onTwitter

RE: @ScottMonty When I went to the Google Grantee conference a few months ago, I was being picked on because in regard… http://disq.us/2nu5w

9 months ago bySue_Anne onTwitter

When I went to the Google Grantee conference a few months ago, I was being picked on because in regards to employees I represented the largest organization at the conference. (EMQ FamiliesFirst currently has around 1,400 employees serving 6,000 children and 18,000 children and their family members in California.) What I kept having to point out is that our communications department only has 3 employees, who are responsible for all aspects of communications / marketing / PR (branding, collateral, and the huge online marketing piece - both our web site(s) and social media). For an agency trying to raise awareness in a state as large as California, that's very tricky.
I do think it's all about being smart and finding what works for your organization and what doesn't. ... See all content Hide content

9 months ago bySue_Anne onDisqus

RE: @Sue_Anne Great points all round, Sue-Anne.
I agree, and I mentioned this a little while back (and many shot me… http://disq.us/2nrn4

9 months ago bydannybrown onTwitter

Great points all round, Sue-Anne.
I agree, and I mentioned this a little while back (and many shot me down for it, ha!), but it is becoming the same names, the same topics, the same conferences. TV stations lost viewers because of repeats - the same will happen here if it doesn't move forward. The onus is on the organizers to not go for the "names" just to sell tickets but, like you say, get the thinkers instead. The two aren't mutually exclusive.
With regards the charities that are doing everything without "reward", the main metrics I would look for would be how many people did we touch, and is there a long-term gain there? So donations may be down, but is awareness up? Have more people signed up for the newsletter, or an upcoming special event? What may not be clear today can be crystal clear after 3-6 months. Often charity can be seasonal (as far as giving periods from folks), as well as geographical. If it's an international charity, find ways that it could effect local people too.
It's not easy, and sadly charities are the ones that need visibility the most and are getting the least. This is why things need to be shaken up.
Thanks for some great views! ... See all content Hide content

9 months ago byDanny Brown onDisqus

RE: @DannyBrown I was talking with @thebrandbuilder about a similar issue in regards to success stories and that's who… http://disq.us/2n9ne

9 months ago bySue Anne Reed onTwitter

RE: @DannyBrown I was talking with @thebrandbuilder about a similar issue in regards to success stories and that's who… http://disq.us/2n9ne

9 months ago bySue_Anne onTwitter

I was talking with @thebrandbuilder about a similar issue in regards to success stories and that's who is being invited to speak at conferences. I'm worried that even next spring's conferences (SXSW & NTEN NTC10 specifically) are going to be having the same people say the same things about the same success stories / case studies. We do need to introduce new voices into the mix, and we also need to talk about failures as well as successes.
While there are non-profits (and other companies, but I work for a non-profit) succeeding on Facebook. There are many, many others who are really struggling to gain any traction. While there are great success stories about non-profits who have succeeded in leveraging a crisis to their social media advantage, what about the non-profits who don't have that crisis and are just slogging their way through? What are good measurements for success there? ... See all content Hide content

9 months ago bySue_Anne onDisqus

RE: @ScottMonty I think a social media staff of two is pretty common. A social media staff of two as a percentage of a… http://disq.us/2n8z2

9 months ago bySue Anne Reed onTwitter

RE: @ScottMonty I think a social media staff of two is pretty common. A social media staff of two as a percentage of a… http://disq.us/2n8z2

9 months ago bySue_Anne onTwitter

I think a social media staff of two is pretty common. A social media staff of two as a percentage of all the employees @Ford compared to others does make it pretty lean.

9 months ago bySue_Anne onDisqus

I think what we're starting to see is a nation rethinking their ideas of success - and realizing that sometimes, making enough money to keep you in a comfortable lifestyle is Enough, and that big houses , vacation homes, cars, etc. aren't really the point of life.
At least I hope that's the case, and I'm not just wearing my Hippie Shades again ;-) ... See all content Hide content

9 months ago bydaninordin onDisqus

Why is Nokia's N97 mini such a branding disaster? http://is.gd/4HkAY (@db has the answer)

9 months ago bysjhalestorm onTwitter

Time to change the way u talk ab SM. Stop asking "why?" Start asking "how?" http://is.gd/4HkAY (by @dannybrown)

9 months ago byScott Hale onTwitter