The Roadmap to SCRM, Part 3 of 5

Updated 3 months, 3 weeks ago

Source: http://www.estebankolsky.com/

Part 1 – Introduction

Part 2.1 – Pivot Point

Part 2.2 – Business Functions

It is important to recap a couple of things that we said before:

The SCRM Strategy is composed of multiple sub-strategies, some of which you may already have in existence

The roadmap to SCRM is an iterative process, where you will re-visit many times each strategy [...]

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[...] The Roadmap to SCRM – Part 4 of 5 Posted in November 9, 2009 ¬ 01:45h.Esteban KolskyNo Comments » Part 1 – Introduction Part 2.1 – SCRM-E2.0 Pivot Point Part 2.2 – SCRM Business Functions Part 3 – SCRM Rules Layer [...]

4 months, 1 week ago by The Roadmap to SCRM – Part 4 of 5 @ crm intelligence & strategy on Wordpress

thanks for the read, and the comment. next part coming up over the weekend.

esteban

4 months, 2 weeks ago by Esteban Kolsky on Wordpress

thanks, and yes — we will!

4 months, 2 weeks ago by Esteban Kolsky on Wordpress

Esteban – this is very detailed and deep post, clear and comprehensive. Thank you.

4 months, 2 weeks ago by Haim Toeg on Wordpress

[...] Kolsky, in his 3rd part of The Roadmap to Social CRM states: Building a SCRM strategy or deploying it is no different from building a CRM strategy and [...]

4 months, 2 weeks ago by Is Mr. Paradigm keeping up with Mr. Big? « Wim Rampen's Blog on Wordpress

We will need to do a podcast in Spanish for this… great content! good stuff!

Jesus Hoyos´s last blog ..Nuevo Colaborador del blog: Alan Colmenares (@tropicalgringo) y su eBook #crmlatam

4 months, 2 weeks ago by Jesus Hoyos on Wordpress

[...] This post was mentioned on Twitter by Brent Leary, Prem Kumar Aparanji, Prem Kumar Aparanji, Esteban Kolsky, Wim Rampen and others. Wim Rampen said: Truly great context & thoughts in part 3 of @ekolsky's Roadmap to SCRM http://bit.ly/5HUN0 [...]

4 months, 2 weeks ago by Tweets that mention The Roadmap to SCRM, Part 3 of 5 @ crm intelligence & strategy -- Topsy.com on Wordpress

@prem_k The Roadmap to SCRM, Part 3 of 5 @ crm intelligence & strategy http://bit.ly/1PsnbF #scrm. Is this too hard for most to achieve

4 months, 2 weeks ago by PaulBuchtmann on Twitter

Wim,

I know you are thinking about this harder than me – trust me. I truly appreciate the read and comments.

Yes, this is another of those situations where you catch the missing tidbits that make the huge difference. I think that everyone knows, for sure, that closing the loop is THE only reason to start collecting feedback – not using it, and not telling customers you
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4 months, 2 weeks ago by Esteban Kolsky on Wordpress

WOW.. Good stuff. I was not yet fully convinced after the first 3 posts, but this is a very good write-up that certainly put some great context on the matter for me (and you know I’m thinking on this almost as hard as you are.

I would like to add 2 tiny bits. The first one is about Feedback and relates to your comments on the differentiators from traditional CRM implementations. I would
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4 months, 2 weeks ago by Wim Rampen on Wordpress

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This post was mentioned on Twitter by ekolsky: Posted: The Roadmap to SCRM, Part 3 of 5 http://bit.ly/1IwDvD…

4 months, 2 weeks ago by uberVU - social comments on Wordpress

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