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By: Gary Dillard
Updated 2 months ago
Source: http://www.pamelasgrantwritingblog.com/
You nailed it, Pamela! People respond to people. It’s why they watch Oprah, it’s why they open their wallets. (Okay, they’ll also respond to stories about cute animals.) Whatever your organization may be, it has great people stories. Use them. Even if it’s a museum full of artifacts, there’s a story about how someone reacted to seeing Grandma’s photo and learning her story. Have your volunteers actively searching for these stories so when the time comes to use ...
- 29 comments on this story
Showing 19 relevant reactions out of 29.
stephentall 2 months ago on Twitter
'The Real Secret for Fundraising Success … It’s All About the Story!' by @pamelagrow http://bit.ly/7SO9GD <- emotional hook is key
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PamelaGrow 2 months, 1 week ago on Twitter
Your organization's story - it isn't just about the people you serve: http://ow.ly/Bh8e #nonprofit #charity
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PamelaGrow 2 months, 2 weeks ago on Twitter
Your organization's story - it isn't just about the people you serve: http://ow.ly/Bh83 #nonprofit #charity
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casey_hibbard 3 months ago on Twitter
RT @storytellin The Real Secret for Fundraising Success…It’s All About the Story! | Pamela Grow's Grantwriting Blog: http://bit.ly/21HTzi
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NavitasHR 3 months ago on Wordpress
Pamela: I really liked your approach to this topic. I have been working with a community based organization helping them better tell the story of what their organization accomplishes. Although a large part of my work has been establishing result-based metrics for the organization’s programs, I have continued to impress upon them that numbers, while important, are only half the story. The ability to ... See all content
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storytellin 3 months ago on Twitter
The Real Secret for Fundraising Success … It’s All About the Story! | Pamela Grow's Grantwriting Blog: http://bit.ly/21HTzi
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PamelaGrow 3 months ago on Twitter
Your organization's story - it isn't just about the people you serve: http://ow.ly/Bh7p #nonprofit #charity
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camerontoth 3 months ago on Twitter
The Real Secret for Fundraising Success It's All About the Story! | Pamela Grow's Grantwriting Blog http://ow.ly/Avm2
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PamelaGrow 3 months ago on Twitter
A tale of two end of year appeal letters: http://ow.ly/yVSl #nonprofit #charity
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SBIatRandolph 3 months ago on Twitter
The Real Secret for Fundraising Success It's All About the Story! | Pamela Grow's Grantwriting Blog http://ow.ly/zRAS
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camerontoth 3 months ago on Twitter
The Real Secret for Fundraising Success It's All About the Story! | Pamela Grow's Grantwriting Blog http://ow.ly/zRAt
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PamelaGrow 3 months, 1 week ago on Twitter
Writing your end-of-year appeal? Stuck? This will get you thru it! http://ow.ly/yVQo #nonprofit #charity
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PamelaGrow 3 months, 2 weeks ago on Twitter
6 tips for collecting NPO stories: http://ow.ly/voHQ & why you need them http://ow.ly/voHR #nonprofit #charity
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PamelaGrow 3 months, 2 weeks ago on Twitter
When you're writing that year-end appeal, remember, it's ALL about the story: http://ow.ly/w7dp #nonprofit #charity
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PamelaGrow 3 months, 2 weeks ago on Twitter
Two very different appeals - and why it's ALL about the story: http://ow.ly/w7cz #nonprofit #charity
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Gary Dillard 6 months ago on Wordpress
You nailed it, Pamela! People respond to people. It’s why they watch Oprah, it’s why they open their wallets. (Okay, they’ll also respond to stories about cute animals.) Whatever your organization may be, it has great people stories. Use them. Even if it’s a museum full of artifacts, there’s a story about how someone reacted to seeing Grandma’s photo and learning ... See all content
Reply
Pamela Grow 6 months ago on Wordpress
Thanks for sharing Tracy!
I think of story-building as a constant process – and not just client-specific. I worked with an organization once with a dual mission – to provide afterschool/summer enrichment to inner city middle school students & also provide inner city teaching opportunities for high school and college students. The stories from the parents of the college students
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Tracy 6 months ago on Wordpress
Great post! Those of us who work on changing government policies find this extra challenging, since there are few personal stories or photos to work from. I’ve learned to share what I can from lobbying work — what critical questions are coming up that we didn’t anticipate, where is support coming that caught us by surprise, and how are we overcoming roadblocks. Take the donor (especially ... See all content
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